Last updated: 15 October 2026
Discovering York respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what information may be collected when you visit DiscoveringYork.co.uk, how it may be used, and the choices available to you.
Information We May Collect
When you use Discovering York, we may collect information that you provide directly to us, such as your name, email address and any information you include when contacting us.
We may also collect limited technical information automatically when you visit the website. This may include your IP address, browser type, device type, pages visited, referring website and general usage information.
This information may be collected through cookies, analytics services and other technologies used to operate and improve the website.
How We Use Your Information
Information collected through Discovering York may be used to:
- Operate and maintain the website.
- Respond to messages or enquiries.
- Understand how visitors use the website.
- Improve our articles, guides and website experience.
- Measure the performance of content and marketing.
- Detect technical problems, spam, fraud or misuse.
- Comply with legal obligations where required.
We do not sell your personal information.
Cookies
Discovering York may use cookies and similar technologies to help the website function, understand how visitors interact with the site and support third-party services.
Some cookies may be placed by third-party services embedded within or linked from the website.
Where required, visitors will be given the opportunity to manage their cookie preferences.
You can also control or delete cookies through your web browser settings. Disabling certain cookies may affect how some parts of the website function.
Analytics
We may use analytics services to understand how visitors find and use Discovering York.
These services may collect information such as pages visited, time spent on the website, approximate location, device information and referring websites.
We use this information to understand which content is useful to our visitors and to improve the website.
Affiliate Disclosure
Discovering York contains affiliate links.
This means that if you click certain links on our website and subsequently make a purchase or booking, Discovering York may receive a commission from the company providing the product, service or experience.
This does not normally result in any additional cost to you.
Affiliate partnerships help support the operation of Discovering York and allow us to continue producing guides, recommendations and content about York.
We may earn commissions from travel, accommodation, attraction, experience and other partners featured on the website, including booking platforms such as GetYourGuide.
The presence of an affiliate relationship does not guarantee a positive recommendation. We aim to feature places, experiences and services that we believe may genuinely be useful or interesting to our readers.
Prices, availability and information provided by third-party companies may change, and purchases or bookings made through those companies are subject to their own terms and conditions.
Sponsored Content
From time to time, Discovering York may work with businesses, attractions, restaurants, hotels or other organisations on sponsored or promotional content.
Where content has been paid for or otherwise sponsored, we aim to make this clear to readers.
We may also receive complimentary products, meals, experiences, accommodation or access for the purpose of creating content. Where appropriate, these relationships will be disclosed.
Third-Party Services and Embedded Content
Some pages on Discovering York may contain content or services provided by third parties.
This may include services such as TikTok, YouTube, Instagram and GetYourGuide.
Embedded content can behave in a similar way to visiting the third-party website directly. These companies may collect information about you, use cookies or other tracking technologies, and record your interaction with their content in accordance with their own privacy policies.
Discovering York does not control how these third-party services collect or process information.
External Links
Our articles and guides frequently link to other websites.
Once you leave Discovering York, the privacy practices and content of the external website are outside our control. We recommend reviewing the privacy policy of any third-party website before providing personal information.
Contact Forms and Enquiries
If you contact Discovering York through a contact form or email, we may retain the information you provide so that we can respond to your enquiry and maintain appropriate records of our correspondence.
Please avoid sending sensitive personal information unless it is necessary.
How Long We Keep Information
We only retain personal information for as long as reasonably necessary for the purpose for which it was collected, including responding to enquiries, maintaining business records and meeting any legal or regulatory requirements.
Your Data Protection Rights
If UK data protection law applies to the processing of your personal information, you may have rights relating to your personal data. Depending on the circumstances, these can include the right to:
- Request access to personal information held about you.
- Request correction of inaccurate information.
- Request deletion of your personal information.
- Object to or restrict certain uses of your information.
- Withdraw consent where processing is based on consent.
- Request the transfer of certain information where applicable.
You also have the right to raise a concern with the UK Information Commissioner’s Office if you believe your personal information has been handled improperly.
Children’s Privacy
Discovering York is a general-interest website about York and is not intended to collect personal information from children.
If you believe that a child has provided personal information to us without appropriate permission, please contact us so that the matter can be investigated.
Security
We take reasonable measures to protect information handled through the website. However, no website or method of transmitting information over the internet can be guaranteed to be completely secure.
Changes to This Privacy Policy
We may update this Privacy Policy occasionally to reflect changes to the website, the services we use or applicable requirements.
The latest version will be published on this page with the date of the most recent update shown at the top.
Contact Us
If you have any questions about this Privacy Policy or how your information is handled, please contact Discovering York through our Contact page.